On the occasion of the PARIS 2024 Olympic Games, Laboratoire ENEOMEY is highlighting LE SPORT DE LA PEAU : STIMULATE YOUR SKIN. Audrey TALAYRACH, the brand's founder, explains the concept at the heart of our latest advertising campaign.

  

Can you explain the "Sport de la Peau" concept to us?

Muscle loss occurs naturally with age. It starts very slowly, from the age of 30. By the age of 50, it can reach 2% per year. By age 70, the individual has lost half his or her muscle mass.

The same thing happens to the skin: its repair and renewal become slower and slower. Where it takes around 21 days when you're 30 to complete a full dermal regeneration cycle, it takes more than 6 weeks after the age of 50.

These 2 phenomena can be slowed by active stimulation. In fact, loss of muscle or dermal density is not inevitable, and can be greatly reduced by regular exercise and the use of dermocosmetic skin care products perfectly dosed with active ingredients to stimulate cellular activity day after day.

 

Le sport de la peau selon Audrey Talayrach du Laboratoire ENEOMEY

Why this association between sport and skin?

   

Muscles and skin are driven by the same mechanisms of regeneration and repair. If you don't use them, they slacken off, fall asleep and atrophy.

    

So Laboratoire ENEOMEY is like a sports coach for all those who use its treatments?

Indeed, it's like a coach who puts you into action, who moves the lines, who wakes you up and who moves you forward beautifully in age, in experience and in life.

You need to take power over your beauty with the right programs, combining pleasure and effectiveness.

 

What are the benefits of both sport and ENEOMEY care?

After-effort serenity: when I wake up in the morning, I feel my skin is softer, clearer, breathing and regenerated thanks to my night care products. I then boost its radiance with the antioxidants in DAYLIGHT C20 day care. My skin is more toned: I feel dynamic and more self-confident.

 

Just like sports training, a regular skincare routine is very important for achieving results. What do you think?

In my opinion, the first step is to listen and adapt.

There's no need to overdo it: listen to yourself, go at your own pace according to what your skin is telling you, and adapt the concentrations.

Depending on your skin's needs, you can also alternate stimulation with protection and nutrition to meet all its expectations.

   

Routine sportive pour la peau, Laboratoire ENEOMEY

   

What's your skincare/sports routine?

For sport, it's one hour a day with a different sport every day: Yoga, Golf, Climbing, Musical Yin, Tennis... I like to alternate experiences: this way I make progress and don't get bored or hurt, because it's regular, varied and great fun.

Depending on my schedule, I work out either at 7.30 a.m., between lunch and dinner, in the evening at 6.30 p.m. or on Saturday mornings.

For my skin, I use STIM RENEW night creams from Laboratoire ENEOMEY to stimulate my skin every evening.

Then I feed it abundantly with : REPAIR CREAM or REJUV ELIXIUM and REJUV SILK.

Every morning, I protect it with all the antioxidants in DAYLIGHT C20 skincare and SUNLIGHT SCREEN 50+ moisturizing anti-aging sun protection.

A little paradise for my skin.

      


Watch this interview and all other Audrey TALAYRACH videos on our Youtube channel.

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